The Promised Land

Posted by: Idea Generation on: November 24, 2009 in: Art Galleries, Photography, Visual Arts & Culture

Seba Kurtis, “Jordy”, courtesy of Vauxhall Motors

Vauxhall Motors announces the completion of a landmark photographic commission by Seba Kurtis

A new body of portraits by photographer Seba Kurtis explores the rich diversity of the British population in a new commission by Vauxhall Motors

Photographer Seba Kurtis first arrived in Europe as an illegal immigrant from Argentina. He followed the dream of a perfect life that attracts many to first world countries, considering Europe as a Promised Land. In this stunning series of portraits commissioned by Vauxhall, Kurtis explores his pre-conceptions of British people whilst simultaneously re-inventing what it means to be British in today’s multicultural society.

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